Vision and Mission


Olive Fertility Centre is committed to providing fertility treatments that are patient centred, safe, effective, efficient, timely, and equitable.

We aspire to provide the highest quality care services to our patients, to continually improve our care, and to be recognized as the best fertility clinic in Canada.



Olive's mission is rooted in patient centred care

Patient centred care is

Creating a Culture of Care

Providing patients with an experience that makes them want to stay with us and recommend us to others

Engaging the hearts and minds of those we work with and those we care for

Examining all aspects of the patient experience and considering them from the perspective of patients

A collective commitment to a set of beliefs about the ways patients will be cared for, how leadership will support staff, and how staff will nurture each other and themselves



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