We see many ads in magazines or read product labels at the pharmacy. Lots of things claim to help us conceive but buyer beware! For example, lubricants do not help you conceive unless you can't have intercourse without them. Though there is no lubricant that actually helps you, some are less toxic to sperm than others (e.g. Zestica, Preseed). I got to thinking about truth in advertising when my father sent me this ad:

What laboratory tests had "proven" that babies who drink cola are more likely to "fit in"? I think we have better advertising regulations today than we did back when this ad was posted. I do wonder, though, as there are still products on the market that seem to guarantee happiness, such as TOMS shoes. One company guarantees they can help you pick the gender of your child by modifying your body chemistry, another guarantees you will get pregnant by taking an ancient Chinese supplement -- a secret herb that apparently fertility doctors know about but don't want you to know about... huh? It's all pretty entertaining except if people waste their time, money, or fertility window on such things.

Buyer beware! And start drinking cola so you will fit in - it's never too late to start. :)